Social media, or ‘social networking services’, is available through App and websites. It’s designed to make it easy for content to be created and shared, and to participate in social networking.
is one of the largest social media services, with over 5 billion users. It allows users over the age of 13 to interact with ‘friends’ who also have accounts. Their privacy settings dictate who can see these updates: themselves, their friends or public. Some Apps also connect to Facebook and allow users to share information. Users can contact each other on Facebook Messenger.
enables communication with others in short statements called ‘tweets’ that are <140 characters including spaces. Like this sentence.
brings together tweets about a topic or hashtag into a curated story. For example, read the Support Squared story.
is a type of website which allows individuals or organisations to publish content and engage with readers through comments. Blogs are often used as an online personal journal. There are a range of mental health blogs that are widely regarded. Every year, the Mind Media Awards recognises some of these blogs and resources. We encourage you to explore them.
is a video blog. Instead of writing or publishing artwork, the author creates and shares videos.
is popular with young people of all ages. It’s a source of entertainment, information and even education (like make-up tutorials). The range of subjects is diverse. Recommendations for other videos accompany each video, so it’s easy to stumble on triggering content amongst useful and supportive content.
is a social media site growing in popularity with young people. It allows users to curate an online space and use their account as a blog, vlog or a mixture of media. Users can share others’ posts and work together on content. Tumblr has a thriving community of mental health support. Unfortunately, it also has a range of content that can be triggering or less helpful. Tumblr established guidelines on mental health related postings in 2013. It was one of the first major social networks to do so.
is a graphic-based site. Users can curate content related to their interests and hobbies.
is a mobile platform which allows users to take, edit and share photographs and videos. Users can comment on other users’ photos. Numerous organisations already use Instagram to reach out to young people and it’s worth following their progress: see Young Scot Instagram for example.
Some media formats
have developed to be shared through social media. For example, memes are images, videos or pieces of text, often with a funny message. Internet users share it, sometimes with slight variations. A GIF is a short animation made from a series of images. Young people in AyeMind used gifs in co-design workshops to communicate key messages.